http://www.cheltenhamtutorials.com


SEO Tutorials | Title, description and meta keywords optimisation:

- Title
- Keyword position within a title
- Use unique titles for each page within your website
- The page title can be displayed within the search engine results
- What happens if you do not have a title or have a bad title?
- Titles for documents such as Microsoft word or PDF files
- CTR (click through rate) and SEO
- Titles and matching html headings
- Keyword positioning within your title
- Localisation of your titles
- Google will only display around 64 characters but may index up to 250 characters
- Titles and branding
- Keyword proximity within the title
- The order of words within your key phrase is important
- Singular vs. Plural versions of your keyword
- Stop words
- Separators
- Using smaller words
- Call to action (CTA)
- Using exact keyword matches
- Use natural capitalisation
- Different title and description text
- Do not use multiple titles within a single web page
- Description
- The meta keyword list



For details of our complete SEO tutorials (available world-wide) see:
http://www.cheltenhamtutorials.com

For details of our SEO seminars in Joondalup, Perth, Australia please visit:
http://www.websiteseoaustralia.com.au/
Cheltenham Group Pty, Ltd.